Georgia-based IP audio technology company Wahsega Labs knows that to sell their products, people have to know about them. So they set out on an ambitious mission to spread news, white papers, blogs and any other useful publication anywhere a potential customer might be. Management recognized early on that their products fit well with both large and small facilities so outreach channels were carefully researched to touch niches ranging from technology integrators and installers all the way up to state and federal governmental facilities.
Tenon SEM Interview on The Price of Business
I had the pleasure of interviewing with Savanna McKellar, Senior Public Relations Agent for Super Interns! this week. I made contact earlier with Julie Braun, founder of Super Interns! and talked about some of the work that she is doing where she highlights the opportunities that newer collaboration software provides to workers with physical challenges. Since SDM has done so much work remotely, sometimes across …
3 Ways to Take Better Advantage of Your Website
As business owners, we constantly try to find ways to be more efficient and effective. Any single aspect of your business can become a huge sinkhole of productivity if you over focus on it. Working on the marketing of your website can be especially problematic as most of us don’t just write web pages like you would a letter or an email. You need to …